American global doughnut company and coffeehouse chain.
Project: Celebrate #NationalDonutDay
Client Desires: Artful, unique scene that makes people smile and crave the donut to go in-store; images should be fun, celebratory, happy, bright, colorful, playful, and inclusive.
Method: Set Design and Photography
Outcome: For this project, I decided to emphasize the playfulness of the donut by poking fun at the concept of a National holiday devoted to celebrating donuts. For the first image, I crafted a candy-colored beach scene using miniature set pieces to show the donut "relaxing," as if on holiday. My tagline: "If donuts deserve a day to themselves, then you definitely deserve a donut."