LACROIX
MEET THE CLIENT
The sparkling water brand responsible for why every hip workplace in America has a never-ending supply.
THE ASK
I was approached by the Digital Content team at LaCroix to create original, captivating, and approachable social-first images of their most popular flavors over the year. My concept revolved around bringing the European influences of these flavors to life through approachable and colorful lifestyle compositions. I crafted a series of scenarios that feel grounded in real environments while still keeping the cans heroic in every shot.
DELIVERABLES
40+ Photographs
MY ROLE(S)
Art direction, product styling, photography, retouching
FINAL WORK